As a business Twitter is not making sense at this point but it is one of the most used sites today. Initially the messages were kept limited to 140 characters in order to make it compatible with SMS messaging which also led to the popularity of a lot of URL shortening services like bit.ly, tr.im and goo.gl.
According to an independent research, twitter tweets can be categorized into six categories:
* Pointless babble – 41%
* Conversational – 38%
* Pass-along value – 9%
* Self-promotion – 6%
* Spam – 4%
* News – 4%
The turning point for twitter was a conference called South by Southwest (SXSW) festival. It was during this event for the fist time tweets touched the 60,000 mark. The visitors of the conference used tweets to keep tabs on each other.
As of today, Twitter has made a number of records
Number of registered users – approximately 1,500% growth
Number of Employees – 500% growth
Registered Applications – 70,000+
Here is an infographic compiled by website-monitoring to show the journey of Twitter.